Wayfinding Questionnaire

Overview

As part of CIVITAS PORTIS, we are investigating wayfinding in Aberdeen. We wish to understand: what wayfinding means, the extent of existing provision, whether any gaps exist and where to focus efforts going forward.

Why your views matter

Aberdeen City Council recently introduced new wayfinding signage to the city centre. These are the large white freestanding boards, containing maps and directions to popular destinations that pedestrians use to help find their way around. There are currently 54 of these in the city centre which are illustrated below along with a map detailng their locations:

We wish to see what people think of them, how well used they are and if there are any additional locations where they could be installed. We also want to find out what other forms of information people use to get around and if there are other examples which we could look to promote in Aberdeen.

The Survey will take around 10 minutes to complete.

To thank you for your time, you also have the chance to be entered into a prize draw to win £30 worth of Marks and Spencer Vouchers. If you wish to enter, please leave your name and contact details at the end.

The questionnaire will be used to inform a larger wayfinding study which is being undertaken by Aberdeen City Council as part of its participation in the European Union-funded Civitas Portis project. This involves different “port cities” across Europe.

The closing date is Tuesday 23^rd October.

Why do we need your information?

Aberdeen City Council collects personal information from you in order to contact you if you have won the competition. Entry to the competition is optional and you are able to complete the questionnaire without having to enter the competition. If you do choose to enter, your name and contact details will be stored on the Aberdeen City Council computer system and the information will be deleted after 12 months.

The Council does not use an automated process for making decisions about you or the services you require.

Your Information, Your Rights

You’ve got legal rights about the way the Council handles and uses your data, which include the right to ask for a copy of it, to correct it, to delete it and to ask us to stop doing something with your data. Please contact the Council’s Data Protection Officer by e-mail at dataprotectionofficer@aberdeencity.gov.uk or in writing at The Data Protection Officer, Legal and Democratic Services, Level 1 South, Marischal College, Aberdeen, AB10 1AU.

For more information about all the rights you have please visit our website at www.aberdeencity.gov.uk/your-data You also have the right to make a complaint to the Information Commissioner’s Office. They are the body responsible for making sure that organisations like the Council handle your data properly and in line with the law. For more information visit their website at www.ico.org.uk

Wherever the Council processes personal data, we need to make sure we have a legal basis for doing so in data protection law. The Council understands our legal basis for processing personal data in relation to your application as Article 6(1)(a) of the General Data Protection Regulation. This is because you have given us consent to process your personal data in order to enter the competition.  You can change your mind about this at any time by contacting transportstrategy@aberdeencity.gov.uk

What happens next